Generative Engine Optimisation

Make Your Brand
Visible to AI Agents

Know where you stand. Know how to improve.

ChatGPT, Perplexity, Gemini, Claude, and every other AI agent your buyers may use are already forming a shortlist. We measure exactly where you stand, and show you how to earn a place on it.

Buyer behaviour

Buyers don’t search anymore.
They ask.

Three examples of how search has changed.

01

Procurement

search.example.com/?q=organic+food+contract+packaging…

Before AI search

organic food contract packaging suppliers export europe

About 1,840,000 results

packaging-directory.eu › suppliers › organic

Organic Food Contract Packaging Suppliers — EU Directory

Browse 240+ contract packaging suppliers serving the organic food sector. Filter by certification…

foodexport-hub.com › packaging

Top Contract Packaging Companies for Export | 2025 List

A list of contract packagers offering EU/US/APAC export capability and BRCGS certification…

reddit.com/r/foodbusiness

Anyone used a co-packer for an organic granola line?

“We worked with two co-packers last year, here’s what we learned the hard way…”

linkedin.com › posts › packaging-trends

Why organic brands are rethinking contract packaging — LinkedIn

Industry post from a packaging consultant on the shifting landscape of organic CPG…

organicbrand-weekly.com › sourcing

How to choose a co-packer when you’re scaling into export markets

A practical checklist covering BRCGS, FSSC 22000, MOQ flexibility, and export documentation…

1   2   3   4   5   >

ai.example.com/chat

After AI-assisted search

“I’m sourcing a contract packaging supplier for an organic food product that will be sold internationally. I need suppliers with export capability, relevant food safety certifications, and experience working with organic brands. Which suppliers would be the best fit and why?”

Assistant

For an organic food product with international distribution, the best-fit contract packaging suppliers are the ones with:

  • Organic certifications (USDA Organic, EU Organic, SKAL, Ecocert)
  • GFSI food safety standards (BRCGS, IFS, FSSC 22000)
  • Export / FDA capability
  • Experience with private-label organic brands

Here are the strongest options:

Supplier
Best for
Why they stand out
Nomi Co-Packing
Premium international organic brands
BRC / IFS / SKAL certified, FDA-registered, strong export and retail compliance experience.
Global Co-packing B.V.
Fast-growing international brands
Organic-certified, high-level IFS / BRC standards, warehousing + logistics support.
Macropack
Startups and flexible packaging formats
FSSC 22000 + SKAL certified, lower MOQs, strong for sachets / pouches / powders.

Sources cited: 14 · suppliers named: 3 · ChatGPT · Perplexity · Gemini · Claude

02

Research

search.example.com/?q=best+campervan+scotland…

Before AI search

best campervan scotland breakdown cover 7 days edinburgh

About 2,310,000 results

scotlandtravel.co.uk › campervans

Best Campervan Hire Companies in Scotland (2026 Edition)

Compare top-rated rentals across the Highlands, prices from £85/night, full breakdown options…

tripadvisor.com › forum › scotland

One-week campervan loop — which rental company?

Forum thread: “We hired with two different companies, here are the differences…”

campervan-reviews.uk

Campervan Hire Scotland — Reviews & Ratings

4,500+ verified reviews across 18 Scottish rental companies, sortable by location and price…

reddit.com/r/UKtravel

Breakdown cover — worth it for a Scotland trip?

“We had two breakdowns in the Highlands. Full cover is non-negotiable…”

highlandroadtrips.com › hire-guide

Edinburgh to Inverness by campervan: the 7-day route guide

A day-by-day itinerary plus a breakdown of which operators pick up in Edinburgh vs Inverness…

albacampers.co.uk › fleet

Alba Campers — VW Campervan Hire Scotland

Official site. Modern VW-style campers with beds and kitchens, based in central Scotland…

comparethecampervan.com › scotland

Compare Campervan Hire Scotland — Prices & Cover

Side-by-side pricing for 20+ Scottish operators, including breakdown cover and mileage limits…

1   2   3   4   5   >

ai.example.com/chat

After AI-assisted search

“I’m planning a 7-day campervan trip through Scotland (Edinburgh → Inverness / Highlands → Edinburgh). I want built-in sleeping and cooking plus reliable breakdown cover. Which rental companies are best rated, what are the trade-offs, and which do you recommend?”

Assistant

For a 7-day Scotland campervan trip (Edinburgh → Inverness / Highlands → Edinburgh), these are the strongest options:

Top recommendations

01Alba CampersBest overall
  • Modern VW-style campers with beds and kitchens
  • Excellent reviews and Scotland-focused support
  • Good balance of quality, service, and value
02Highland Auto CampersBest service reputation
  • Highlands specialists with strong local knowledge
  • Highly responsive customer support
  • Ideal if you start or linger around Inverness
03Bunk CampersBest breakdown coverage
  • Large fleet with 24/7 RAC roadside assistance
  • Reliable choice if support is your top priority

Operators I’d be more cautious about

Indie Campers (Edinburgh & Inverness) run large fleets, but recent traveller discussions on reddit show more complaints around customer service, vehicle substitutions, and dispute handling. For a one-week trip where losing a day matters, local Scottish operators are the safer bet.

Bottom line

Alba Campers Highland Auto Campers Bunk Campers Zoom Roadsurfer Wee Hoose

Sources cited: 18 · operators named: 9 · ChatGPT · Perplexity · Gemini · Claude

03

Services

search.example.com/?q=sports+physio+amsterdam…

Before AI search

sports physio amsterdam reviews running injury

About 1,260,000 results

amsterdamphysio.nl › sports

Sports Physiotherapy Amsterdam — Top Rated Practices

Find a sports-injury specialist near you. Filter by language, insurance, and location…

google.com/maps › physio+amsterdam

Sports Physio in Amsterdam — Google Maps

“42 results within Amsterdam city centre, sorted by rating and distance…”

reddit.com/r/Amsterdam

Recommendations for a sports physio in Oost?

r/Amsterdam: “I tore my hamstring training for a marathon, here’s who I went to…”

expatica.com › healthcare

Finding a Physiotherapist in the Netherlands — Expat Guide

How insurance works, what to expect, and how to book your first appointment…

zorgkaartnederland.nl › fysiotherapie

Fysiotherapie Amsterdam — Reviews & Ratings

1,200+ patient reviews across Amsterdam physiotherapy practices, sortable by score…

runnersworld.com › injury

How to find a running-specialist physio

What to look for in a sports physio if you’re a runner — gait analysis, return-to-run plans…

treatwell.nl › amsterdam › physio

Book a Sports Physiotherapist in Amsterdam — Treatwell

See real-time availability and book online. Compare prices and read verified reviews…

1   2   3   4   5   >

ai.example.com/chat

After AI-assisted search

“I’m looking for a physiotherapist in Amsterdam who specialises in sports injuries, ideally for running and strength training. I’d prefer strong reviews, convenient public transport access, and appointments available soon. Which practitioners would best suit me and why?”

Assistant

Based on your focus on running injuries, strength training, strong reviews, easy public transport access, and quick availability, these are my top recommendations in Amsterdam:

Top recommendations

01Runners Fysio AmsterdamBest for runners
  • Specialised in running injuries, gait analysis & return-to-running plans
  • Well connected by public transport near Zuidas
02Art of PhysioBest all-around
  • Strong for runners, gym-goers, and strength athletes
  • Excellent reviews and long opening hours
03Physical StudioBest for easy booking
  • Excellent reviews and a central location
  • Convenient if booking and accessibility are priorities

My recommendation

If running is your main sport, choose Runners Fysio Amsterdam. If you split your time between running and lifting, Art of Physio is the strongest overall fit.

To narrow this down further, tell me:

  • ·where in Amsterdam you’re based (Oost, Zuid, Centrum, West, Noord)
  • ·your injury (Achilles, knee, IT band, hamstring, hip, shoulder…)
  • ·whether you’re training for a specific race or strength goal

Sources cited: 11 · practitioners named: 3 · ChatGPT · Perplexity · Gemini · Claude

How we look at it

Three pillars.

One verdict.

Content

What you say and whether AI can quote it.

Content which answers what your buyers ask for AI to cite and mention your business directly. Formatted so AI can extract a clean answer without misrepresenting you.

Technical

Whether AI can find you, read you, and trust your site.

GPTBot, ClaudeBot, PerplexityBot each send their own crawler. The technical layer that tells AI how to read and trust what it finds.

Market Positioning

How credible you appear beyond your own website.

AI reads what the wider internet says about you. A business that exists only on its own pages gives AI less to work with.

What we do

Everything you need to
be found by AI.

Start with a free score and a 30-minute call. Go deeper with a full audit and roadmap. Every step is explained, not just delivered.

1

Free initial scores, quick chat to discuss the next steps.

Share your URL. We run a preliminary audit and book a 30-minute call. No commitment. We walk you through your scores, cover prompt analysis for your business, discuss preliminary results, and understand more about where your priorities lie.

2

The full audit and everything that comes with it.

120 signals across content, technical infrastructure, and market positioning. Multiple prompts across ChatGPT, Perplexity, Gemini, and Claude. A complete scored report and a tailored roadmap your team can act on from day one.

3

Monitoring that keeps you ahead.

Monitor your business presence, brand perception, and market positioning through deep prompt analysis and targeted content recommendations. Set your preferred reporting cadence and stay ahead as AI models evolve and your category shifts.

The compounding effect

What you build today gets written into tomorrow’s models.

AI models are continuously retrained on what exists on the internet today. The content published now, the citations earned now, the structured presence built now. All of it shapes what AI recommends in the next training cycle.

Businesses building their AI visibility today are writing themselves into the default recommendations of future models. This does not reset. It builds.

Read more on our blog

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